Sarah Parkinson Hartke has spent more than 20 years of her career working with nonprofit organizations as a client, consultant and fundraiser. Over the past several years, she has been privileged to serve Schultz & Williams’s client base in nearly every sector of the nonprofit industry, including healthcare, conservation, arts and culture, social service, higher education and membership. Sarah enjoys the many challenges involved in helping her S&W clients achieve organizational goals in an increasingly competitive fundraising environment. At the same time, she is inspired by her clients’ dedication to their missions and the unrelenting generosity of their individual donors.
She manages a team serving several of the firm’s key accounts and focuses on strategic planning and execution, program assessment and implementation, and new business development. Some of her current accounts are Cornell Lab of Ornithology, Good Shepherd Rehabilitation Network, Lucile Packard Foundation for Children’s Health, The Caron Foundation and The Night Ministry.
Early in her career, Sarah served many nonprofit organizations in Washington, D.C., when she worked for a direct marketing agency whose clients ranged from small local organizations to large international organizations across a variety of sectors, including animal welfare, social justice, arts and culture, and conservation. Her large client roster included Animal Legal Defense Fund, World Wildlife Fund, American Rivers and Friends of the Kennedy Center.
Sarah also spent ten years of her career as a client in several roles for World Wildlife Fund, serving in a variety of capacities from direct response production coordination to program management and ultimately directing WWF’s acquisition, renewal, sweepstakes, list strategy, affinity marketing, and calendar and premium programs.
After relocating to Philadelphia, Sarah worked for a small direct marketing agency, specializing in fundraising for public television and radio clients. She then spent several years as a consultant for a large, national conservation organization, managing their list strategy, implementation and analysis for a high-volume and very successful membership acquisition program.
Sarah holds a B.A. degree in visual communications from Trinity University in Washington, D.C.