Overview

Since 1989, Laura has provided account services for Schultz & Williams’ west coast clients from her base in Los Angeles. She also handles direct response copywriting and creative direction for S&W clients nationwide.

As a writer and creative director for St. Vincent Meals on Wheels in Los Angeles, Laura is part of an award-winning S&W team that helped grow the program’s donor base from 3,000 to more than 50,000 individuals. She has created multi-channel direct response campaigns for scores of the firm’s clients, including conservation, social services, and healthcare organizations around the country.

She also works with S&W membership clients, including zoos and aquariums. Laura serves on the Board of Cuisine à Roulettes, the support group for St. Vincent Meals on Wheels, where she has volunteered for 33 years.

Prior Experience

Before starting at S&W, Laura was creative director and lead copywriter at ad agency Marketing Ink, and worked as a freelance copywriter. As a volunteer, she helped found the first AIDS hospice in L.A.’s South Bay, ultimately changing her career to serve nonprofits.

Recent S&W Clients

  • Vincent Meals on Wheels
  • National Aquarium
  • Cornell Lab of Ornithology
  • The Planetary Society

Education

Bachelor’s Degree in Writing for the Media – San Francisco State University