As a member of the Schultz & Williams’ Direct Response team, Alexandra serves as project lead for our firm’s digital fundraising and advocacy campaigns, assisting in the execution of all digital strategies. She is responsible for the day-to-day activities for a wide range of clients, including digital scheduling, ensuring that best practices drive overall strategies, and executing digital campaigns for maximum success. Alexandra assists the director of digital experience and account teams to help raise funds from current and prospective donors, and to cultivate loyal members through acquisition, renewals and appeals.
Prior to joining Schultz & Williams, Alexandra was a marketing coordinator at Imagine 360 Marketing in New York City, where she managed accounts and took the lead role in day-to-day scheduling, analysis and campaign plans.
Alexandra graduated from Atlantic Cape Community College (ACCC) with an associate degree in communication. She earned her bachelor’s degree in public relations and communication studies at Rowan University, where she served on the Anthony J. Fulginiti Public Relations Student Society of America (AJF-PRSSA) executive board as vice president of recruitment and diversity.