We have extensive experience planning and implementing campaigns from $500,000 to $500 million for organizations of all types, giving us a unique perspective on what works and what doesn’t work in campaign fundraising. In this paper, we take a closer look at the four elements—a case for support, a cultivated constituency, effective leadership, and staffing and infrastructure—we have identified as essential to a successful campaign. We also address the crucial role of the overall planning process and some of the top trends we’ve recently encountered.
The Path to a Successful Campaign
by Kelly E. Grattan, Senior Consultant & Director, Consulting Operations | Mar 28, 2019 | Essays & Editorials | 0 comments
