Put Your Brand To Work.
Build Strong Connections with Prospective Donors.
Today’s fundraising marketplace is more crowded and competitive than ever. That means your organization must stand out as a philanthropic priority for individuals, donors, foundations and institutions to support and give to your mission or cause.
A strong values-driven organizational brand and donor-centric messaging will inspire the generosity that will help achieve your mission. That’s where Schultz & Williams comes in.
When you partner with our marketing experts, you’ll get the insights, strategies and direction you need to ensure a fully integrated, well-branded approach to your next campaign. We’ll bring your organization’s vision and mission to life as a strong case for support, inspiring action to achieve your fundraising goals.
Branding & Positioning
Develop a stand-out, 360-degree strategy that inspires your audience to make meaningful individual donations, major gifts, planned giving arrangements, grants and more.
Plan campaigns that are brand-aligned, reach your audience, and deliver on achievable goals.
Campaigning & Communications
Become empowered to execute one-on-one, quiet- and public-facing communications strategies.
Take your brand to full design through creative execution of printed materials and brochures.
Reach your members, constituents or customers wherever they are with messages that inspire action.
Research & Development
Learn more about your philanthropic community through deep, actionable market, opinion and audience research.
Bringing four organizations together as resource-sharing partners is complicated – but S&W was up for the challenge. Today, North Penn Commons is quickly becoming the central hub of its community.
“In the midst of institutional changes, a challenging economy and increased competition, Woodlynde School was faced with a critical need to develop a communications plan that would effectively showcase the School’s unique position in the marketplace and promote its eductional attributes and advantages. First things first, we hired Schultz & Williams to help us develop a brand identity platform-positioning statement, key messages and byline-that has now become the foundation of our creative and strategic communications plan for the School. With S&W’s support and professional guidance, we now have the tools and resources we need to move forward with precise, consistent and compelling messaging across all forms of media, putting us on a solid course for success.”
– Lisa Ketcham, Director of Advancement
North Penn Commons
“HealthSpark Foundation had the idea of North Penn Commons, aligning with its focus to encourage collaboration and partnership to achieve improved systems efficiencies and programmatic outcomes. In order to launch the project and bring it to fruition, Schultz & Williams conducted a capital campaign feasibility study, prepared a case statement and developed a brand identify – all essential ingredients of the successful four-year campaign. These elements helped the four organizations ‘own the project,’ conveying a sense of opportunity and possibility to the Board, staff, consumers and the community at-large.”
– Russell Johnson, President and Chief Executive Officer
“I’ve served the nonprofit community as an executive, consultant, and volunteer for more than 40 years. My work has always been driven by my philosophy that management, marketing, and development must be integrated in order to ensure mission success. My background and experience on “both sides of the desk” have helped S&W clients benefit from an integrated and effective approach to problem-solving.”