Essays & Editorials

Oct202020

For Nonprofits, Uncertainty Equals Opportunity

Today more than ever, the nonprofit community is being looked to as an example of justice, fairness, creativity and compassion. This presents an unparalleled opportunity for the entire sector to assert itself and to have an even greater positive impact on our communities, and those who benefit from the services only we can provide.

Oct202016

Leadership Matters: A Conversation with Four Prominent Nonprofit CEO’s

In a recent discussion with S&W President Scott Schultz, CEO’s of four major Philadelphia nonprofits reflected on the nature of leadership in the world today. They shared that their most important responsibility may be to empower other leaders throughout the organization.

Sep202017

Beyond the Ask—A Balanced Approach to Connecting With Donors

When people think of direct-response fundraising they tend to think of one thing: fundraising appeals. The reality, however, is that “asks” are just one part of a successful, multi-touch engagement approach with donors and prospects. Learn about how best in class direct response programs balance the key types of messages and outreach.

Aug202024

The Challenge of the Moment: Controlling Damage and Seizing Opportunity

Fundraising has faced ever-changing challenges as we’ve worked to inspire donor support and discern a path to recovery. In order to move forward, we need to seize the opportunities that this challenging time—like all challenging times—presents us with.

Aug202020

The Power of Asking “What if?”: Scenario Planning in Strange Days

Given the rapidly changing world around us and the extreme uncertainty we all face when it comes to the coming weeks, months and year, seeing the future would be a superpower even Captain Marvel would envy. Through the process of scenario planning we can be almost as well prepared as if we had a crystal ball.

Jul202030

Philabundance in Overdrive: Times of Crisis Bring a Flood of Giving

The impacts of the COVID-19 pandemic can vary strikingly from one organization to another. Some organizations have seen their operations paralyzed, yet a different subset, such as S&W client Philabundance, have found themselves in higher demand.

Jul202020

Five Bright Ideas – S&W Clients Shape Resourceful Solutions for Difficult Times

One thing we have all learned over the last few months is that bad situations can bring out the best in people. We wanted to take a moment to spotlight and applaud just a few of the many examples of our clients’ creative solutions to meeting unexpected challenges.

Jun202022

Recession Planning: Drawing Your Roadmap to Recovery

As we look ahead to the second half of 2020, the world is a more uncertain place than most people alive today can remember. The sheer number of important unanswerable questions we now face presents a real challenge. In this article, we share advice for nonprofits and their fundraisers on how best to meet the challenge of the uncertain times we face.

Jun202012

Adapting Every Day: Message Strategies for Changing Times

In a world constantly in motion, organizations must continually adapt and adjust in order to send the right messages to donors. They must keep updating their story so that it makes sense in the moment. This article shares advice about how to shape an effective messaging strategy in a time of rapid change.

Jun20202

If I Hear the Word ‘Pivot’ One More Time…

For organizations that have spent the last few months pivoting during these changing times, Kelly Grattan advises that now it’s time to focus on what to do to get ready for business as (sort of) usual.

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